The #1 Skill of an Entrepreneur

In this video Robert Kiyosaki shares the #1 skill of an entrepreneur

No Negativity Allowed Here!

Look, I often tell people that service is senior and what I mean is that serving is the ingredient necessary for someone to know they are being taken care of, not being taken advantage of. Concern yourself with your customer, not your paycheck. Be interested in them, not interested in you. This service thing has to be genuine and it requires that you trust that if you give enough it will pay off.

If you feel like you don’t get results from serving then you haven’t stayed with it long enough, you’ve come up just short of serving, you aren’t genuine in the service, and you quit being interested in serving.

It’s been said that to be a master you first must be a master at being a servant. People don’t want to be sold, they want to be serviced. Service is an action word. Service means to be useful or of some value or assistance to another. You shouldn’t have to tell a customer that you want to be of service to them. Your actions should speak for themselves. When you are serving, the selling will take care of itself.

When you are being of service to a customer, you must be positive. Having a great attitude is a prerequisite to serving. It’s so critical I include it as one of the selling steps, as the step that begins before you meet the customer. The only reason someone will buy from you if you don’t have a great attitude is for price. If you want to ensure getting the lowest price, have a negative or neutral attitude.

You need service in your heart. Dress professional and carry yourself like a winner. You have to make a decision to have that. Your attitude determines how far you will go in life. Serve the customer, and to get the highest price—have a great attitude doing it. Here are some tips to help you have the best attitude you can, stay positive, and best serve your customers day in and day out:

1. Write your goals daily so that all your attention is on the things you want.
2. Work out every day. Move your body. It might be 30 minutes or even only 10 minutes so long as you get your body moving. Moving in the direction of health helps you feel positive. Listen to positive information during your workout.
3. Finish things left undone. That stack of paper on your desk, the mail you haven’t sent out yet, the bill that you owe—these things kill you because it locks your attention up. It makes you feel like you don’t accomplish things—because you aren’t.
4. Create an attitude book where you write positive things. Don’t write about your problems and why you are unhappy.
5. Check in with yourself from time to time and see how positive you are on a scale of 1-10.
6. Treat everyone with a great attitude. Go out of your way to help somebody else. It feels good to contribute.
7. Find ways to say no positively. Most people say things like, “I can’t do that”, “It’s impossible,” etc. but can you make these more positive?
8. Deliver bad news positively. If you’re $50,000 down on a proposal you can say with hope, “We’re so close—we are already half way there”. Start thinking about how negative things in your life have actually produced something positive. We’ve all had bad stuff happen to us where we can later look back and see some good from it.
9. Make a gratitude list. Put a sign up in your office or store and ban negativity. A bad attitude in life will cost you millions.

You need to be a positive person to best serve your customers. Service is senior!

Pre-order my newest book Be Obsessed or Be Average today and get 13 coaching sessions for FREE, covering each chapter of the book. And if you pick them up from me, I’ll give you INSTANT access to 10 hours of video where I read the book and expand on the material… and more.

Be Great,

GC 

Source: https://grantcardone.com/blogs/grantcardone/no-negativity-allowed-here

ARE YOU SHARING OR SELLING?

DAVID MEERMAN SCOTT REVEALS THE 85-10-5 RULE OF SOCIAL MEDIA SUCCESS

When I speak with people at Business Mastery, many want to know, specifically, how to use social networking feeds such as Twitter, Instagram, LinkedIn and Facebook to communicate effectively as a marketing and sales tool. While there is no right or wrong when it comes to content creation and sharing, I’d say that a loose guideline may be helpful as a way to think about the various uses of social networks.Social networks are a great place to share content, to interact with others, to listen in on what’s happening, and yes, if approached carefully, social networks can also be a way to get the word out about you and your business. However, as I review individuals’ business-related social streams, I find way too much selling going on. Too many companies are shouting into the social world.

THE SHARING MORE THAN SELLING RULE

As a way to think about your social activities, I’d suggest you should be doing 85% sharing and engaging, 10% publishing original content, and only 5% or less about what you are trying to promote.

Sharing more than selling via David Meerman Scott

MAKE 85% SHARING AND ENGAGING

Sharing and engaging include such things as commenting on someone else’s blog or Facebook post, quoting a tweet and adding your take, sharing a photo of somebody else, or responding to somebody who has said something that interests you. You can also share an interesting blog post or news report with your network.

Most people, especially those new to social networking, don’t share and engage enough. I’d say you should be doing it with at least 85% of your social interactions, but it could be much more. Since sharing and engaging are the easiest aspect of social networking, it shouldn’t take much for you to do more of it.

MAKE 10% ORIGINAL CONTENT

I’d recommend that 1 out of 10 of your social interactions be publishing something original. You can write a blog post, tweet about something that interests your marketplace, or publish a video. The more helpful this content is to your buyer personas, the better.

Many people worry about social networks as a tool of business because they think that everything they do has to be new content. But I suggest only 10% needs to be!

MAKE 5% OR LESS A PROMOTION ABOUT WHAT YOU DO

One out of 20 interactions (or fewer) can be something that you want to promote to your audience. This is when you can share a new product your company offers, a special discount for social followers, or other content of a promotional nature.

Most people sell way too much, and, as such, their social feeds don’t have much interaction. People just don’t want to be sold to. However, if you are helpful and engaging and responsive on your social feeds, then you build an audience who will want to hear from you and who will be receptive to learning more about what you and your organization does.

SOCIAL SHARING ON INSTAGRAM GROWS BUSINESS

Nantucket Island is my favorite surfing spot. When I’m there, I’ll occasionally take a lesson at Gary Kohner’s Nantucket Island Surf School. Kohner grew up on Nantucket and started surfing in 1984. He founded the school in the summer of 1999 to share his love of surfing and the ocean with others. Besides offering lessons for people of all ages and weeklong surf camps for kids, Kohner also rents surfboards, stand-up paddleboards, and wetsuits. He is an avid photographer and shares photos almost daily on his @nantucketsurfing Instagram feed.

Kohner’s Instagram is a great example of the “Sharing More than Selling Rule.” He shares images all the time and very rarely sells his services directly. Yet the beautiful images help to market his business.

Kohner uses simple equipment that anybody can master: a GoPro in the water and an iPhone on land. “I’m a little OCD about certain things I enjoy,” Kohner says. “I enjoy taking the pictures. I enjoy playing with the editing tools on Instagram and then putting it out there. It doesn’t feel like it’s a work thing. It’s something I do for fun. I try to keep it fresh and keep it interesting so I figure it gives people something to look at.”

Gary Kohner, Nantucket Island Surf School, Instagram @NantucketSurfing

Instagram is a great social network to share about any product or service that has a visual component or customers who use the product in interesting ways. It also allows those who don’t feel as comfortable creating written content to get their ideas out there.

Kohner shoots a bunch of photos from the water and then looks to find the best ones to post. “If I’m using the GoPro while surfing, I usually have it on an automatic setting. I’ll come in sometimes with over 1,000 pictures. I go through them quickly and weed out the ones that are junk, because a lot of those pictures are just not good and you can tell right away,” he says. “I will pick out the top 50 or so that look the best, and out of those 50, I usually pick the top three or four that I really like. I’ll save them and use them for Instagram. That’s why I’m able to post stuff daily. If I go out surfing one day and take a bunch of shots, I can save those up and post them over the next week.”

Kohner sometimes posts epic shots of a really good surfer on an awesome wave, but he also posts beginners standing up for the very first time during a lesson. “It’s a nice moment to capture,” Kohner says. “I wish I had a shot of my first ride when I was a kid. [My account is] an Instagram for the surf school, so it makes sense not just to have surfers inside a tube [a cresting and breaking wave that is challenging to surf], but have it more accessible to everybody.”

When Kohner posts shots of people surfing, they often repost on their own Instagram accounts, which extends his reach. “I have a lot of kids who taken lessons with me follow me on Instagram,” Kohner says. “I’ll ask the parents, especially if they’re younger kids, ‘Hey, I’m going to take some pictures; if I get a good one, is it cool if I put it on my Instagram?’ And the parents almost always agree. I tag the surfer and the kids love it. They say: ‘Oh, I’m on Gary’s Instagram! I’m on the surf school Instagram! I’m famous!’ And they share on their Instagram with their friends. So much of my business here in Nantucket is word of mouth; I’m sure that my Instagram is helping.”

Gary Kohner, Nantucket Island Surf School, Instagram @NantucketSurfing

I know for a fact Kohner’s Instagram is helping market his business. When people who know I love surfing ask how to get started, I just point them to Kohner’s wonderful photos. That often leads to them signing up for lessons.

Instagram allows users to comment on each other’s photos. Many people pay attention to those who tag them in these comments. If you use Instagram for your business, you should pay attention, too. For example, when I shared a photo of me wearing my Nantucket Surfing T-shirt and hat on Hawaii’s North Shore, I included this caption (tagging Kohner’s Instagram ID): “Showing my @nantucketsurfing colors at Sunset beach prior to watching the Vans Triple Crown.” Kohner responded to me: “I’ll be there tomorrow! How long are you going to be around the North Shore?” And I replied: “Hey Gary. I just left. . . . Have fun! It was my first time and loved it.” A friendly approach like Gary’s is a great way to acknowledge or endorse customers who take the time to talk about you and your product or service.

Kohner’s Instagram helps keep his business top of mind with the typical family that visits Nantucket for a few weeks each summer. When the kids follow Kohner’s photos all year long and Mom and Dad ask the kids what they want to do while on Nantucket Island, the first thing they’re going to say is that they want to go back and take some surfing lessons.

“A lot of people are away doing their thing in the winter,” Kohner says. “They don’t surf year-round, so I remind them of that memory of surfing, the time they spent in Nantucket. If they’re coming back, it’s going to be ‘Let’s go surfing!’”

Header image © Shutterstock/Twin Design

David Meerman Scott

David Meerman Scott is an internationally acclaimed sales and marketing strategist who has spoken on all seven continents and in 40 countries, including Tony Robbins’ Business Mastery events. In partnership with Tony, he created the New Marketing online training program, which teaches entrepreneurs how to align their marketing with the way that people buy.

Source: https://www.tonyrobbins.com/career-business/are-you-sharing-or-selling/

How to Get Anything You Want in Life - Grant Cardone

What if there was a formula to get anything you want in life? Well, successful people know that achieving your dreams is just a case of finding others who are where you want to be, and modelling their behaviours and strategies until you get there too.

Success leaves clues...

5 Ways To Make Money With A Podcast

A podcast is a recorded audio file which an audience can subscribe to and download to their smartphone or tablet. They can then listen to it at their leisure. Although the podcast is provided free, most podcasters want to get some sort of financial return for their efforts.

Clever podcasters are regularly discovering new ways to make money with a podcast. Here are a 5 proven ways for you to try.

1. Build An Email List

A podcast is a great way to build an email list of people who are genuinely interested in your niche or market. You can ask people to submit their email address before downloading the podcast, or offer some sort of free bonus during the podcast. For instance, you can offer a report or checklist that is related to the topic of your podcast. With this data, you can then promote your products and services via email.

2. Affiliate Marketing

This is one of the easiest ways to make money with a podcast. You simply recommend products and services you think offer good value to your audience. The businesses that sell the items you recommend pay you a commission when someone purchases something from them. You don't have to stock products or deal with customers. You basically act as an affiliate for that business, accumulating commissions when something is sold.

3. Sell Your Own products And Services

Many businesses produce a podcast to go together with their website and help to market their products and services. Video podcasts are especially good for this, because you can show your prospects how things work without having to write out explanations for them to interpret.

4. Sponsorship And Advertising

You'll need to be getting a several of thousand downloads per your podcast, before businesses will be prepared to pay a sponsorship fee for your podcast or advertise their products and services during the program. You can determine how much you want to ask for sponsorship or advertising space on your podcasts, but the more downloads you have, the more you'll be able to charge.

5. Donations

If you're podcasting giving people your knowledge and expertise for free, don't be worried to ask your listening to contribute a couple of dollars. If you provide high value to your listeners, your regulars will be only too happy to give you some money to help with the running of your podcasts.

A podcast provides on-demand and targeted content that your audience are looking for. It's free for your audience, they can listen to it on the go, and allows you to connect with your audience much better than text-based media. To learn how easily you can start your own podcast, download my free checklist, Podcasting For Beginners, at https://jonallo.com/podcasts

Article Source: https://EzineArticles.com/expert/Jon_Allo/1079948

Article Source: http://EzineArticles.com/9830151

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